Effective Cigarillo Public Education Messaging for Black Young Adults
Drexel University
Summary
This is a 3-arm randomized controlled trial to examine the effects of cigarillo public education messages among Black young adults who are at-risk for established cigarillo smoking. The primary outcomes are cigarillo harm perceptions, outcome expectancies, and use intentions at 3-month follow-up. Exploratory outcomes are use behaviors (cigarillo smoking initiation and use behaviors) measured at 3-month follow-up. These outcomes will also be measured at 1-month follow-up time point.
Description
This is a 3-arm randomized controlled trial to examine the effects of cigarillo public education messages among Black young adults who are at-risk for established cigarillo smoking. The primary outcomes are cigarillo harm perceptions, outcome expectancies, and use intentions at 3-month follow-up. Exploratory outcomes are use behaviors (cigarillo smoking initiation and use behaviors) measured at 3-month follow-up. These outcomes will also be measured at 1-month follow-up time point. Participants will be recruited online through research panel services. Eligible participants will be those who: 1…
Eligibility
- Age range
- 18–30 years
- Sex
- All
- Healthy volunteers
- No
Inclusion Criteria: * Be between 18 to 30 years of age; * Self-identify as non-Hispanic Black or African American ethnicity and race, respectively; * Must be able to communicate, read, and write in the English language; * Have never used cigarillos fairly regularly based on a valid measure but are deemed susceptible to cigarillo smoking based on a valid 4-item susceptibility measure; OR currently smokes cigarillos some days but not every day (i.e., experimentation) * And must have no history of fairly regular use of any other tobacco products (i.e., little cigars, large cigars, cigarettes, ho…
Interventions
- BehavioralCigarillo Health Harm and Nicotine Addiction Messaging
Participants in the harm messaging arm will receive messages about the 1) long-term health risks, 2) short-term health risks, 3) social health risks, and 4) nicotine addiction of cigarillo smoking.
- BehavioralCigarillo Health Harm and Nicotine Addiction Messaging Contextualized to Outcome Expectancies
Participants in the harm messaging contextualized to outcome expectancies arm will receive messages about the health harm and nicotine addiction risks of cigarillo smoking (i.e., 1) long-term health risks, 2) short-term health risks, 3) social health risks, and 4) nicotine addiction of cigarillo smoking) contextualized to one of the following themes: 1) smoking sensory experience, 2) anticipated pleasure, relaxation, and satisfaction from smoking, 3) social persona/admiration related to smoking, and 4) that smoking does not align with personal values and authenticity.
Locations (2)
- Drexel UniversityPhiladelphia, Pennsylvania
- Drexel UniversityPhiladelphia, Pennsylvania