Examining Influence of Social Media Ads on Black and White Adolescents' Food Choices: Master ClinicalTrials.Gov Protocol for Aim 1 (NCT05380505), Aim 2 (NCT06969638) and Aim 3 (NCT06969651).
NYU Langone Health
Summary
This is a Master ClinicalTrials.gov Protocol for study 20-01796: Aim 1: Examining Influence of Social Media Ads on Black and White Adolescents' Food Choices - Study 1 (NCT05380505) Aim 2: A Randomized Trial to Examine the Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2 (NCT06969638) Aim 3: Comparing the Effects of Racial Congruence, "Likes," and Food Images in Social Media Ads on Adolescents' Caloric Intake - Study 3 (NCT06969651)
Description
The overall objective is to determine the extent to which racially congruent Facebook food ads influence adolescents' food purchases and actual caloric intake. The investigators are conducting three randomized controlled trials (RCTs). The first two aims involve 15-minute online surveys in which participants (Black and White adolescents) rate ads then complete a "food purchasing" task through a virtual vending machine. The third trial will involve an in-person, hour long lab study where participants will be shown ads while investigators covertly monitor their eye movements.
Eligibility
- Age range
- 13–17 years
- Sex
- All
- Healthy volunteers
- Yes
Inclusion Criteria: 1. be 13-17 years of age; 2. identify as only non-Latino White or only Black/African American; 3. report that they log into Facebook at least once daily; and 4. read and speak English. Exclusion Criteria: * Any criteria not met as listed above will bar an adolescent from participating in the study.
Interventions
- BehavioralRacially Congruent Ads
(Aim 1) Facebook food ads that are racially congruent.
- BehavioralRacially Incongruent Ads
(Aim 1) Facebook food ads that are racially incongruent.
- BehavioralBlack Ads
(Aim 2 and 3) Food ads that feature Black individuals.
- BehavioralWhite Ads
(Aim 2 and 3) Food ads that feature White individuals.
- BehavioralMany Likes
(Aim 2 and 3) Food ads that have many "likes"
- BehavioralFew Likes
(Aim 2 and 3) Food ads that have few "likes"
- Behavioral
Location
- NYU Langone HealthNew York, New York